Tuesday, December 14, 2010

How the Smartphones changed the use of the Internet and the WWW

   One change is where Google’s dominance of the Internet advertising space seemed assured just a year or so ago, now things appear more complicated. More and more of our online activities begin with a smartphone app rather than a browser window and a search box. More and more of our discovery activities involve referrals from social networks or recommendations from smart algorithms rather than searching for something specific. Google, Apple, Amazon, Microsoft and Facebook are all battling for a slice of this pie.
Remember when Internet time felt fast? It felt like a 24/7 onslaught of innovation and new services and new business models, but it wasn’t – not really. It was constrained by wired connections in homes and offices and clunky desktop and laptop computers – things that don’t fit in your pocket, things you need to go out of your way to use. Smartphones move faster – literally all the time, everywhere.
   They help us stay connected by integrating contacts, social networking, email, instant messaging, SMS and now even video chat. They are giving us increasing control over our lives: navigation and traffic prediction, dinner reservations, travel planning, energy management, remote car starters.
   Do you browse the Web on your phone, iPod touch or other portable wireless device? You're one of the 450 million mobile Internet users, according to IDC. The analyst firm today predicted that number would reach 1 billion by 2013.
  "Internet-connected mobile devices are reshaping the way we go about our personal and professional lives," John Gantz, IDC's chief research officer, said in a statement. "With an explosion in applications for mobile devices underway, the next several years will witness  change in the way users interact with the Internet and further blur the lines between personal and professional."
  These changes don't really surprise me that much. I constantly use my smartphone to check emails when i'm at home or travelling. By 2014 I think more people will be using mobile phones or some other device than PCs to access the net.

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